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News Room

JWP Connatix is in the news! Here you'll find the latest company news, expert commentary, product updates, and media coverage driving the future of video innovation.

JWP Connatix Names Pat DeAngelis as Chief Technology Officer

JWP Connatix Names David LaPalomento as General Manager of Streaming & CTV

JWP Connatix Names John Mruz as First Chief Marketing Officer

JWP Connatix named "Best AI-Powered Video Marketing Solution" in MarTech Breakthrough Awards

How the new video playbook centers flexible solutions for broadcasters and audiences alike

JWP Connatix is Shortlisted for the 2025 European Video Awards

JWP Connatix Appoints Dr. Kenneth Rona as First Chief AI Officer

Brian Rifkin Op-Ed: Advertisers Are Slow to Adapt as Sports Fans Move to Streaming

JWP Connatix Names Chris Maccaro as Chief Revenue Officer

JWP Connatix talks video monetization for publishers and broadcasters

Reaching Hispanic Audiences with Premium Video + Programmatic Power

Ad supply is outstripping demand, say JWP Connatix

Navigating the Shift to Direct-to-Consumer Streaming in Sports Media

JWP Connatix Named a Finalist in the 2025 StreamTV Awards

JWP Connatix Now Available in AWS Marketplace

44 Women Leaders in Ad Tech Share Their Secrets for Success

JWP Connatix Announces John Nardone as Chief Executive Officer

Nardone named JWP Connatix CEO

Exclusive: Ad Tech OG John Nardone Is The New CEO Of JWP Connatix

The 3 C’s Shaping AdTech in 2025

The new playbook: A Q&A on engaging the modern female sports fan

Women in Tech Are Creating the Industry They Want to See

Why streaming still struggles with live events like the Oscars on Hulu

What’s Next For JWP Connatix: SSAI, Contextual Advertising & A New Name

Mergers, AI, & the Future of Video Advertising with Jenn Chen from Connatix

JWP Connatix 2025 Predictions

12 marketers predict what’s next for TV, AI and retail in 2025

Op-Ed: The Future of Sports Streaming — Prioritizing Fan Engagement

Streaming and advertising: A classic tale—with a twist

This Year’s CTV Replay: Programmatic, Measurement And Lots Of M&A

2025 Predictions: Innovation

Ad tech deals soar on upbeat forecasts

The DOJ is calling for Google to sell Chrome. Where will that leave advertisers?

The number of ad tech mergers and acquisitions is developing from a trickle to a steady flow

Revolving Door Agency Moves: BarkleyOKRP, Merkle, Wpromote, and More

HUMAN Raises $50M, Zeta Buys LiveIntent for $250M; Connatix & JW Merge; US Targets Google

Connatix and JW Player Merge To Create the Industry’s Largest Video Technology and Monetization Platform

JW Player and Connatix Announce Merger

AdExchanger Exclusive: Connatix And JW Player Merge To Create A One-Stop Shop For Video Monetization

Lazy Summer News: In July Fewer People Read It Several Times A Day, Every Day

AITech Interview with Dor Leitman, Chief Technology Officer at Connatix

Political spend drives CPMs up, challenging advertisers

Strap In, Publishers, It’s Election Season

Industry Leaders Respond to Google’s Cookie Deprecation Pause and New Opt-Out Mechanism

European Video Awards 2024 Shortlists Announced

In A First, Half The Athletes In The Paris Olympics Will Be Female

Beyond Cookies: How Connatix is Using AI to Revolutionize Advertising

Seen and Heard at Cannes Lions 2024 + Strategies for Survival Amid Change

Increasing Interest in Diverse-Owned and Targeted Media

Revolving Door Agency Moves: 160/90, Designit, JKR & More

Connatix’s Jenn Chen on the Cookieless Future: “Start testing solutions now”

Connatix Launches Data Intelligence Suite Supercharging Video Addressability for Publishers and Advertisers

Horizon Media Found Predictive Contextual Targeting For Automotive

Attention: Why It's More Than Just Viewability 2.0

Connatix Promotes Dor Leitman To Chief Technology Officer

It’s Time for Publishers and Advertisers to Get to Grips with Tech Lab’s New Video Ad Definitions

Stop Data Hoarding: Interoperability Is Key To A Strong Data Culture

DV360 Accepts The IAB Tech Lab’s New Video Guidelines. How Will That Impact Buyer Demand For Video Ads?

Google’s Adoption Of New Instream/Outstream Standards Could Spell Disaster For Some Online Video Platforms

TAG Awards Record 321 Certifications for Setting High Standards on Fraud, Brand Safety, Malware, Transparency

Ad Tech Providers Respond to Consumer Malcontent with the State of Streaming

The Industry Speaks: AdExchanger’s Most Popular Opinion Columns Of 2023

The 2024 C-Suite Prediction List

Predictions 2024: Contextual Advertising

Post-Game Strategies to Help Brands Win the Super Bowl

The Top Marketing Predictions for 2024

The New Role of Publishers in 2024: Q&A with Connatix’s Mike Caprio

NewsGuard’s Whitelist Of Ukrainian Publishers Aims To Combat Wartime Misinformation

JWP Selected as the First Google Certified Publishing Partner Video Specialist

Consumers Want Video Ads, But With Certain Stipulations, According To New Research

Jenn Chen: Industry Adoption of Amended IAB Tech Lab Guidelines is Vital to Drive Change

Anthony Gonsalves: Leveraging Video to Weather an Economic Downturn

How to Spot Deepfakes As We Head Into the 2024 Election

Connatix is Bringing Transparency to Axel Springer Video Buys

Connatix Helps Axel Springer With Video Monetization

Connatix supports Axel Springer with video monetization

Connatix Wins At European Video Awards 2023

Consumers Will Watch Your Video Ads; With Caveats

Axel Springer Partners With Connatix To Leverage Video

Axel Springer Partners with Connatix to Drive Video Engagement

With Cookies Going Kaput, Axel Springer Embraces Contextual Video

Connatix Releases New State of Video Report

The “New Rules” of Video Stories and Advertising: Q&A with Connatix’s Anthony Gonsalves

New State of Video Report Finds 84% of Consumers Will Watch Video Ads on Their Favorite Website to Access Desired Content

In Her Own Words: Jenn Chen’s career ladder is a jungle gym

Would You Give Out Your Social Security Number To Watch a Video? Some People Say Yes

AI images are getting harder to spot. Google thinks it has a solution.

The Cost of Fear: The Hollywood Strikes and Their Impact on Advertising

Connatix Integrates with Google's Display & Video 360

As companies debut AI offerings at a breakneck pace, consumer concerns grow

Anthony Gonsalves: 5 Key Takeaways from Cannes

IAB Tech Lab’s Video Ad Guidelines: The Journey to Industry-Wide Implementation

Is AI-Generated Business Video Ready for Prime Time?

Jenn Chen: 5 Things Publishers Need to Know about IAB Tech Lab’s Video Ad Formats Guidelines Updates

Connatix Becomes Google Certified Publishing Partner

Mike Caprio: Transformations Changing the Game for Sports Fans & Brands

Two years into Apple’s ATT, ad-tech still sees growth despite slowdowns

What’s Next for AI and Marketing?

Jenn Chen: Unpacking The Latest Changes To The IAB Tech Lab’s Video Ad Guidelines

New Video Ad Classification Will Alter How Marketers Direct Budgets

Jenn Chen: Why Video Advertising Needs a More Direct Supply Path

Apple Privacy Changes Lead to Unsold iOS Inventory

Women CROs: Jenn Chen of Connatix On Five Things You Need To Be A Highly Effective CRO

"We Don't Talk About Cookies" Wins Platinum at AVA Digital Awards

Connatix Names Mike Caprio SVP and GM of Americas

Jenn Chen Honored as a 2023 Campaign Inspiring Woman

Basis Delivers On Programmatic Guarantee

Basis Technologies Streamlines Programmatic Guaranteed Ad Buying with Connection to Vendor Directory and Negotiations Module

JW Player Acquires InPlayer to Expand Its Monetization and Audience Insights Offering

Predictions From the C-Suite: What’s in Store for 2023?

LADbible Is Still Praying For Its Post-Cookie ‘Silver Bullet’

Connatix Shortlisted for AdExchanger's 2022 Awards

5 Leading Video Advertising Platforms to Check Out

Connatix Appears on the Inc. 5000, with a Ranking of No. 2882 Among America's Fastest-Growing Private Companies

Connatix - Helping publishers create, host and monetize video assets

Why Would Apple’s ‘iDSP’ Succeed When iAd Failed?

The WIR: Connatix Opens UK Office, Snap Sees Slowing Ad Demand, and BT’s Sports Project with WarnerBros Discovery gets the Green Light

Connatix Accelerates International Expansion with Opening of New U.K. Office

Connatix Officially Introduces a First of its Kind Contextual Offering Named Deep Contextual

Cannes Lions 2022: Check out Insider's liveblog from the French Riviera, where the advertising world converges for the first time since 2019

Connatix Launches Intuitive Contextual Targeting Solution, Deep Contextual

Announcing the AdExchanger 2022 Programmatic Power Players

MarTech Interview With Jenn Chen, President and Chief Revenue Officer at Connatix

In The Know, Vox Media, Insider and theSkimm are among this year’s Digiday Media Awards finalists

2022 Top Women in Media & Ad Tech Honorees Announced

Context Plus Cookies Equals Rich Consumer Understanding: Connatix’s Jenn Chen

Google, ViacomCBS, EOS, Atmosphere and DraftKings among this year’s Digiday Video and TV Awards shortlist nominees

AgencySpy Thursday Stir

Why NY Times’ $550 Million Deal for The Athletic May Work Despite Today’s Stock Plummet | Analysis

How the NYT’s $550m acquisition of The Athletic sets the tone for the future of the media business

JW Player Launches BROADCAST LIVE and STUDIO DRM Solutions for Broadcasters

JW Player and Applicaster Team Up to Launch Integrated OTT Management Solution

JW Player Secures New US Patent for Real-Time Ad Viewability Technology

Contextual Targeting Slated for a Revival in Today’s Evolving Advertising and Media Landscape

Q&A with State of Digital Publishing

Controlling the Spread Of Fake News From Deepfake Technologies

JW Player Appoints Digital Video Veteran David LaPalomento as Chief Technology Officer

Connatix Ranks No. 1530 on the 2021 Inc. 5000, With Three-Year Revenue Growth of 307% Percent

Connatix to Work With AP to Enhance Video Ad Strategy

It’s Not Just the Death of Cookies Which is Driving Interest in Contextual Targeting

Video Technology Leader Connatix Announces Significant Investment from Court Square Capital Partners

Connatix Named a 2021 AdExchanger Programmatic Power Player

JW Player Raises $100M in Series E To Help Fuel Growth in the Rapidly Expanding Digital Video Economy

The Wall Street Journal: Video Software Company JW Player Raises $100 Million

JW Player Acquires VUALTO to Strengthen Its Comprehensive Video Platform for Success in the Digital Video Economy

Why Advertisers Should Get Excited About Digital Advertising’s Contextual Future

JW Player Delivers First HTML5 Video Player with Support for Open Measurement Compliant Video Ads

Publishers Have Nothing to Fear from Automated Content

Future U.S. Announces 2021 Tech Leadership Awards