Media & Content Management
Easily manage and organize your video library with a scalable solution built for streamlined control and delivery.
SMARTER VIDEO ADVERTISING
End-to-end controlled video ecosystem
Most partners give you access to video inventory. JWP Connatix gives you the ecosystem behind it.
We don’t just deliver ads — we power the full stack, from content management to exchange to video player for the world's top media companies. And since we control these layers, your ads aren’t just served—they’re smartly placed.
OUR TECHNOLOGY EDGE
Own the signals
Most platforms rely on just observed signals — at JWPC, we generate and own the signals at the source.
We capture the exact moment a user engages, understand the context of the content they were watching, deliver relevant creative, and measure performance in real time.
Our decisioning is based on our exclusive real-time signals that are also privacy-safe and built for outcomes.
TRUSTED BY PREMIUM PUBLISHERS
Engage your audience everywhere
Our scale and expertise comes from more than tech. It comes from the long-standing, embedded partnerships we’ve built with trusted publishers.
JWP Connatix is integrated across thousands of OLV and CTV publishers, giving advertisers access to premium, brand-safe, high-attention environments.
ADVANCED TARGETING
Real-time intelligence for successful video outcomes
JWP Connatix’s data isn’t scraped, stitched, or rented — it’s built directly from our position within the publisher & broadcaster workflow.
We generate clean, real-time signals from viewer engagement and contextual data. This data is enriched with identity and publisher metadata to fuel precise targeting and activation.
From that foundation, we deliver 3 powerful, privacy-safe data signals:
- Owned Signals show how viewers are actually engaging with our video player (start, pause, view through, clickable actions, etc)
- Deep ContextualTM targeting leveraging publisher metadata + visual and audio analysis of the video content, captured using our AI and machine learning tech
- Predictive audience targeting combining owned and contextual signals with advertisers' 1P or 3P data to predict other categories that audiences are consuming —expanding reach and scale for campaigns
Book a Demo
Schedule your personalized demo today and see how JWPC can help reach your video advertising goals.