<img height="1" width="1" style="display:none" src="https://www.facebook.com/tr?id=3051357468442033&amp;ev=PageView&amp;noscript=1">
Skip to content
background-vibrant-004

News Room

JWP Connatix is in the news! Here you'll find the latest company news, expert commentary, product updates, and media coverage driving the future of video innovation.
AdminApril 20222 min read

Context Plus Cookies Equals Rich Consumer Understanding: Connatix’s Jenn Chen

Although behavioral targeting may appear on the rocks, the established digital ad tactic ...
Start Reading
AdminFebruary 20222 min read

Google, ViacomCBS, EOS, Atmosphere and DraftKings among this year’s Digiday Video and TV Awards shortlist nominees

Connatix has been shortlisted for two Digiday Video & TV Awards, including Best ...
Start Reading
AdminFebruary 2022< 1 min read

AgencySpy Thursday Stir

An adtech spoof of Encanto's popular tune leads today's roundup.
Start Reading
AdminJanuary 20224 min read

Why NY Times’ $550 Million Deal for The Athletic May Work Despite Today’s Stock Plummet | Analysis

The newspaper giant’s stock price dropped nearly 11% on Friday after the acquisition of ...
Start Reading
AdminJanuary 20224 min read

How the NYT’s $550m acquisition of The Athletic sets the tone for the future of the media business

In light of declining engagement due to pandemic news burnout and Trump’s White House ...
Start Reading
JWPCDecember 20212 min read

JW Player Launches BROADCAST LIVE and STUDIO DRM Solutions for Broadcasters

The launch culminates JW Player’s acquisition of VUALTO, integrating their teams and ...
Start Reading
JWPCNovember 20214 min read

JW Player and Applicaster Team Up to Launch Integrated OTT Management Solution

The out-of-the-box solution enables broadcasters and other content owners to quickly and ...
Start Reading
JWPCOctober 20213 min read

JW Player Secures New US Patent for Real-Time Ad Viewability Technology

The patent protects JW Player’s advantage as the only video platform on the open web to ...
Start Reading
AdminOctober 20213 min read

Contextual Targeting Slated for a Revival in Today’s Evolving Advertising and Media Landscape

Research released today, “The Outlook for Contextual Solutions in Data Driven Advertising ...
Start Reading