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Blog

Read expert insights into the evolving world of digital video, covering topics such as streaming technology, monetization strategies, and industry trends.
JW PlayerFebruary 10, 20212 min read

Contextual Video Ad Targeting is the Best Way to Reach Your Audience. Here’s Why

Digital video advertising continues to grow every year. With more screens and more ...
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JW PlayerFebruary 2, 20214 min read

3 Things Publishers Can Do Right Now to Increase Video Engagement

Accelerated by last year’s rise in video content consumption online, publishing sites are ...
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Emily QuenzelNovember 19, 20202 min read

Why Connatix’s Integration with The Trade Desk is a Big Win for Advertisers & Publishers

We’re thrilled to announce our new partnership with global advertising leader, The Trade ...
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Becky BreenAugust 8, 20202 min read

Gen Z Wants “More of Everything” - Even From Editors

"With multiple media platforms and content ‘noise’ today, Gen Z values sorted, convenient ...
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Emily QuenzelAugust 4, 20202 min read

Three Ways to Get Gen Z's Eyes - and Clicks - on your Advertisements!

Shake it up! Advertisements that will get readers asking for more. Gen Z is unlike any ...
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Warren LawlessJune 25, 20202 min read

Make the Most of It: Four Tips for Maximizing Video Content

Video creation is a major investment for marketers, and getting the most out of your ...
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Becky BreenJune 17, 20202 min read

Going LIVE! Five Great Ways to Use Live Streaming

Getting the most out of live streaming! Here are five great uses cases for this ...
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Becky BreenFebruary 13, 20191 min read

Connatix acquires automated content platform Kamidoo

There’s big next-level news here at Connatix: We are thrilled to announce our very first ...
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JW PlayerNovember 26, 20186 min read

7 Questions to Ask Yourself Before Picking a Video Host

Editor’s Note: This post has been contributed by our friends at LemonLight. The post ...
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JWP ConnatixFebruary 21, 20182 min read

What Are Ad Impressions?

Part 3 of 5 from JW Player’s "Anatomy of a Video" Series So far in our exploration of ...
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JW PlayerNovember 15, 2017< 1 min read

Forrester Infographic: What Are the Savings and Benefits of Using the JW Player Solution?

Quantifying the financial impact of adopting a new technical solution is extremely ...
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