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Becky BreenFebruary 13, 20191 min read

Connatix acquires automated content platform Kamidoo

Connatix acquires automated content platform Kamidoo
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There’s big next-level news here at Connatix: We are thrilled to announce our very first acquisition — Israeli startup Kamidoo is joining the Connatix family, effective immediately!

There’s big next-level news here at Connatix: We are thrilled to announce our very first acquisition — Israeli startup Kamidoo is joining the Connatix family, effective immediately!  

An automated content enhancement platform powered by artificial intelligence, Kamidoo leverages natural language processing to create dynamic, narrative-enhancing infographics automatically for publishers. Their advanced technology will be integrated with and add a dynamic and interactive layer to our existing capabilities, expanding on our ability to provide highly engaging, content-based experiences to publishers and readers. We’ve had great momentum with publishers using our video platform and Kamidoo will only enhance what our current video formats can do. 

We are also excited to welcome Dor Leitman, Kamidoo’s founder, who will join our tech team to lead the buildout into our product suite, which will be completed over the next few months. Dor founded Kamidoo with the goal of automating content and providing publishers with a way to easily enhance their articles with visual infographic elements.

“We couldn’t be more excited to combine our technology and creative solutions with Connatix’s existing offerings to enable more publishers to successfully tell their own stories through video,” said Dor Leitman, CEO and Founder of Kamidoo. “There’s a natural synergy between our two companies, as we’ve both been working toward the same goal: to give publishers a way to enhance their content narratives while expanding opportunities for monetization.” 

That sounds like a match made in video content heaven: The Kamidoo acquisition enables Connatix to smartly produce content enhancements for publishers and provide new ways for them to monetize. It also increases the power and effectiveness of their storytelling and makes content stickier for the reader. Thanks to Kamidoo, Connatix will continue our mission to help publishers deliver successful videos without compromise. 

For more information about the Kamidoo acquisition, click here.

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Becky Breen

Becky Breen served as Vice President of Marketing at Connatix, where she led demand generation and brand expansion initiatives. She played a key role in the company's growth, later becoming Senior Vice President of Marketing. In her tenure, she focused on full-funnel B2B marketing and creative strategies that drove ROI. Becky continues to support Connatix as an Executive Marketing Advisor, sharing her expertise in effective marketing tactics across the funnel.

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