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Blog

Read expert insights into the evolving world of digital video, covering topics such as streaming technology, monetization strategies, and industry trends.
Emily QuenzelSeptember 8, 20221 min read

Kick Football Season Off With Daily Videos For Every Team

Engage readers with the latest stats & scores from their favorite professional ...
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Kennedy CrumpAugust 31, 20222 min read

Three Steps Brands Can Take to Support Editorial Integrity

Editorial integrity shouldn’t be optional, but a requirement for successful brand and ...
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Mariah SteinAugust 18, 20223 min read

How to Leverage Innovative Technology to Advertise With Integrity

Integrity within the advertising industry has never been more important as consumers ...
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Mariah SteinJuly 27, 20222 min read

Integrity: An Advertising Essential

Integrity has never been more important — 82% of consumers want a brand’s values to align ...
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Zoe MonborneJuly 13, 20222 min read

How the Power of Context Will Fuel the Cookieless Future

Privacy policies, brand safety initiatives and more accessible data have fundamentally ...
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Anna KaiserJuly 7, 20222 min read

6 Tips For Setting A Successful Contextual Targeting Strategy For Video

Here are 6 ways to take advantage of today’s cutting-edge contextual tech and set a ...
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Zoe MonborneJune 28, 20223 min read

4 Reasons to Activate Campaigns with Deep Contextual

Learn why Deep Contextual is the perfect complement to your next video campaign Connatix ...
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Emily QuenzelJune 16, 20223 min read

Maximize Revenue Opportunities by Optimizing for Viewability

Increase player viewability to capture more video ad spend with four simple tricks ...
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Mariah SteinMay 12, 20222 min read

The Path Forward: How Brands & Agencies Are Pushing for Diversity

The renewed focus on diversity within the ad industry that began in 2020 has continued ...
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Jaleesa MooneyApril 28, 20222 min read

How Agencies and Brands Can Improve Diverse Representation

Over the last few years, the ad industry has put a heavier and much needed emphasis on ...
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Jaleesa MooneyApril 7, 20223 min read

The Push Towards Diverse-Owned Media & How Advertisers Can Better Allocate Budgets

Over the last few years, the advertising industry has taken major strides towards better ...
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Mariah SteinMarch 22, 20223 min read

Introducing the State of Media Diversity Report

A look at how advertiser spend and strategy are powering DE&I efforts. In 2020 and ...
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