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Blog Post by Admin
AdminNovember 20241 min read
Ad tech deals soar on upbeat forecasts
Ad tech, marketing tech and digital content deals are surging to the highest point since ...
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AdminNovember 20241 min read
The DOJ is calling for Google to sell Chrome. Where will that leave advertisers?
On Nov. 20, the US Department of Justice (DOJ) recommended Google be mandated to sell ...
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AdminNovember 20241 min read
The number of ad tech mergers and acquisitions is developing from a trickle to a steady flow
Last week, Samba TV confirmed its purchase of Semasio, a development that dealmakers hope ...
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AdminOctober 2024< 1 min read
Revolving Door Agency Moves: BarkleyOKRP, Merkle, Wpromote, and More
While Charlie Brown will likely get a rock in his bag, as he has every year since the ...
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AdminOctober 2024< 1 min read
HUMAN Raises $50M, Zeta Buys LiveIntent for $250M; Connatix & JW Merge; US Targets Google
Connatix and JW Player are merging to form JWP Connatix, with a rebrand in progress. The ...
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AdminOctober 20242 min read
Connatix and JW Player Merge To Create the Industry’s Largest Video Technology and Monetization Platform
Connatix & JWP have merged to create JWP Connatix, the industry’s most comprehensive ...
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AdminOctober 20241 min read
JW Player and Connatix Announce Merger
Video ad tech businesses JW Player and Connatix have agreed a merger, forming JWP ...
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AdminOctober 20242 min read
AdExchanger Exclusive: Connatix And JW Player Merge To Create A One-Stop Shop For Video Monetization
End-to-end platforms are back in style (unless you’re Google, of course, with antitrust ...
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AdminSeptember 20241 min read
Lazy Summer News: In July Fewer People Read It Several Times A Day, Every Day
Connatix is featured leveraging contextual insights to highlight the key figures ...
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