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How Broadcasters Will Navigate 2023
This fireside chat explores key market trends, top business priorities like boosting efficiency, initiatives to grow audiences, and how over 70% are turning to mixed monetization models to drive revenue.
This fireside conversation will cover:
- Overall Market Trends – 74% expecting headwinds in 2023
- Top Business Objectives – 84% state improving operational efficiencies is #1 priority
- Top Initiatives – 93% focused on expanding audience base
- Revenue Strategy – Over 70% looking to grow through a mixed monetization model
Host: Dan Rayburn, Industry Expert and owner of streamingmediablog.com Panelists: Dave Otten, CEO @ JW Player and Jerone Wijering, CPO @ JW Player