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Discover how media brands manage and deliver video at scale—streamline workflows, secure streaming, and drive performance across every screen. Video Management & Delivery Solution →
Media & Content Management

Easily manage and organize your video library with a scalable solution built for streamlined control and delivery.
VOD & Live Delivery

Deliver high-quality live and on-demand video to every device—maximizing reach and reliability.
Security & Access

Protect every stage of video delivery with secure encryption and authenticated distribution.

Video Analytics

Unlock powerful video and ad insights with analytics that drive smarter content, targeting, and engagement.
Viewer Experience

Engage your audience with the leading web player and video intelligence that drives conversion.
Services & Support

Video tech is complex. Get expert support to deliver seamless, high-performing video at every stage.

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REPORT
The Total Economic Impact™ of JWPC Broadcasters
SportsNet New York (SNY), one of the leading U.S. sports broadcasters, grew ad impressions by 190% and achieved a 135% ROI—generating $1.76M in net value—within the first year of using JWPC.
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Maximize video revenue with JWPC’s monetization tools. Deliver ads with SSAI & CSAI, track insights, and unlock premium ad formats across every screen. Video Monetization Platform →
Ad Delivery

Seamlessly integrate with top demand sources, deliver highly targeted ads, and maximize revenue without compromising viewer experience—turning every impression into profit.
Data Intelligence Suite

Ensure addressability, increased fill rates and CPMs, and better content/ad alignment with customizable advertising experiences and contextual, predictive, or audience targeting.

Dynamic Strategy Rules

A flexible dashboard to automate video strategy, boost monetization, and increase viewer retention.

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Deliver CTV and OTT ads with smart targeting, premium inventory, and measurable outcomes across every screen. Video Advertising Platform →
Video & Data Intelligence

JWP Connatix gives you more than access to video inventory—we deliver the full ecosystem. From player to exchange, data to outcomes, we own the experience so you can own the results.
Advertising Packages
Drive better performance by aligning your message with the right audiences, on every screen. Explore how JWP Connatix’s standard ad packages deliver measurable results.
Programmatic Partnerships
Whether you need always-on scale, event-specific curation, or guaranteed delivery, we'll match the buying model to your goals — and activate through your DSP of choice. 
Deep Contextual
The most intuitive and advanced contextual solution built specifically for smarter, brand-safe video advertising—driving relevance, engagement, and results without relying on user data.
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Explore the Resource Hub for expert guides, webinars, case studies, and documentation designed to help you drive video performance, engagement, and revenue.
Blog

Expert insights on the evolving world of digital video.
Case Studies
Real-world success stories from leading JWPC customers and partners.
Guides
In-depth guides & research reports to help you succeed with video.
News Room
Latest company news, product updates, and media coverage from JWPC experts.
Webinars
Live and on-demand webinars on video strategy and solutions.
Support
JWPC's Support Portal: AI Assistance, Documentation, and Ticketing.
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IN THE NEWS
AdExchanger Exclusive: Ad Tech OG John Nardone Is The New CEO Of JWP Connatix
Get to know JWP Connatix's new CEO and his plans for the company moving forward.
Read more in the JWPC News Room
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About
Discover how JWP Connatix empowers publishers with cutting-edge video technology and monetization solutions built for scale and performance.
Careers
Join the JWP Connatix team and help shape the future of video technology, innovation, and media monetization.
Partners
Explore JWP Connatix’s trusted network of video streaming partners powering premium content delivery, monetization, and global distribution.
Events
Stay up to date with JWP Connatix events, including industry conferences, webinars, and exclusive partner experiences around the world.
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JW Player
Connatix
InPlayer

Enrich every video with metadata that works

Organize your video content intelligently to accelerate workflows, surface relevant assets, and deliver smarter playback experiences.

METADATA MANAGEMENT

Streamline discovery

JWP Connatix’s video metadata management tools give you full control over how your video content is organized, discovered, and delivered.

From SEO-optimized titles and descriptions to dynamic tags and custom parameters, every piece of metadata helps streamline workflows, improve visibility, and power personalization.

With built-in support for custom parameters and bulk tag management, teams can standardize metadata at scale—ensuring consistency across properties while enabling smarter automation, better targeting, and more accurate recommendations.

Whether you're managing a massive video library or curating playlists in real time, JWPC makes metadata a strategic asset, not just a backend task.

 

Video Metadata

Create clear, compelling metadata that boosts SEO and improves discovery across your video streaming platform.

  
Tags

Use tags to organize your library, automate playlists, and trigger rules across JWPC features.

  
Custom Parameters

Add custom metadata at scale—automatically applied to new uploads across properties.

  
ENGAGE & OPTIMIZE

Drive engagement & maximize performance.

Craft titles and descriptions that not only inform but also drive searchability and recommendations.

  • Streamline metadata with auto-filled titles, tags, and custom parameters
  • Boost discovery with SEO-optimized descriptions and smart content categorization
  • Control access and timing with advanced protection and publishing settings
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TAGS

Labels that power discovery.

Classify content for smarter filtering, dynamic playlists, and personalized viewer journeys.

  • Search and filter content with dashboard or API
  • Create dynamic playlists 
  • Set rules for recommendations
  • Connect to JWPC features like Access Control, Strategy Rules, Apps, and Custom Reports
  • Scale support for media and monetization needs

 

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CUSTOM PARAMETERS

Flexible fields for every use case.

Apply business-specific key-value pairs to every video for tailored control and automation.

  • Automatically apply to all new videos uploaded through the JWPC dashboard
  • Set custom parameters for each property individually

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Book a Demo

Schedule your personalized demo today and see how JWPC can accelerate your growth.
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