Media & Content Management
Easily manage and organize your video library with a scalable solution built for streamlined control and delivery.
Rural Media Group, Inc. is the world’s leading provider of multimedia content dedicated to the rural and Western lifestyle. With a mission of reconnecting “city with country,” RMG is the parent company of RFD-TV (52 million homes), RURAL RADIO Channel 147 on SiriusXM Radio (33 million units), The Cowboy Channel (42 million homes), and The Cowgirl Channel. RMG networks are distributed worldwide by DBS, telco and cable systems..
"For a growth company, where every time we hit another echelon of audience, we encounter new pain points having a strategic partner like JWP as a sounding board and a collaborator to help you kind of chart your path and also help account for what certain variables or unknown variables will be is critical. The advice they bring to the table to have a sounding board and to also pressure gently is invaluable."
David Guinan | Chief Digital Officer
The challenge of increasing efficiency and quality while reducing costs is daunting enough when it comes to delivering live content.
Now try doing it in remote rural areas with limited broadband access. That’s the challenge Rural Media Group needs to overcome on a regular basis.
When it comes to less than ideal environments for broadcasting, consistency, reliability, and scalability are crucial components of the live streaming infrastructure… which is why JWP is the perfect live streaming partner for Rural Media Group.
Key Results
- 324/7 Live Channels
- 950 +Live Events in 2023
- 300 %Channel Growth
JWP Helps RMG Conquer Difficult Challenges By:
Reducing Operational Costs
Reducing operational costs by applying JWP streaming expertise to accurately project what RMG required to meet their goals
Delivering High Quality
Delivering a high quality live streaming platform with live clipping and VOD solution that scales across all viewer devices
Growth and Engagement
Providing a scalable platform for growth and engagement as well as flexible monetization models
Award-Winning Support
Maintaining superior award-winning support
"You guys are the blood of what we do, I mean, literally are, is the most mission critical aspect of my product. You want somebody that understands your business. In the same way we we like to understand yours. So it really feels like a partnership."
David Guinan | Chief Digital Officer
